PRIVACY POLICY
Effective Date: 17 June 2026
Data Controller: Your Landstore Limited
Contact Email: info@yourlandstore.co.uk
Data Controller: Your Landstore Limited
Contact Email: info@yourlandstore.co.uk
At Your Landstore, we are committed to respecting, protecting, and securely managing your privacy. This Privacy Policy explains when, why, and how we collect personal data about individuals who visit our website, register accounts, upload land listings, or interact with our digital platform. It also outlines the strict conditions under which we may disclose this data to others and how we ensure it remains completely secure.
If you do not agree with the data practices described in this Privacy Policy, please do not use our website (
www.yourlandstore.co.uk) or provide any information to Your Landstore.1. THE DATA WE COLLECT ABOUT YOU
As an online land agency platform, we collect, use, and process different kinds of personal data. We group this information into the following categories:
- Identity Data: First name, last name, username or unique account identifier, date of birth, and title.
- Contact Data: Billing address, registered land address, email address, and telephone numbers.
- High-Risk Verification Data: Digital photographs or scans of government-issued photo ID (Passports or Driving Licences), recent utility bills, bank statements, corporate Companies House documentation, and HM Land Registry Title Deeds [15.1].
- Property & Listing Data: Grid coordinates, boundary maps, acreage, rights of way, planning reference numbers, restrictive covenants, environmental details, and photographs of the land you upload to our platform [6.1].
- Transaction Data: Details about offers made or received, communication logs within our Houzez CRM, and financial details linked to land sales transactions [2.1, 9.1].
- Technical & Usage Data: Internet Protocol (IP) address, login timestamps, device browser types, operating systems, and full clickstream analytics showing how you navigate through
www.yourlandstore.co.uk.
2. HOW YOUR DATA IS COLLECTED
We collect information from and about you through our purely digital workflows:
- Direct Interaction: You explicitly provide your Identity, Contact, and Verification Data by filling in registration fields, completing our digital Material Information Questionnaire, uploading property media, or submitting an offer on our website [6.1, 7.2].
- Automated Technologies: As you interact with our website, our server infrastructure automatically collects Technical and Usage Data through cookies, server logs, and website tracking scripts (such as Google Analytics).
- Third Parties: We may receive land verification data from public resources, such as HM Land Registry or Companies House, to cross-reference ownership records [6.4].
3. HOW WE USE YOUR PERSONAL DATA (LAWFUL BASES)
We will only use your personal data when the laws of England and Wales allow us to. Most commonly, we rely on the following UK GDPR legal bases:
| Purpose / Activity | Type of Data | Lawful Basis for Processing |
|---|---|---|
| Account Creation & Contract Admin | Identity & Contact | Performance of a Contract (Managing your online seller/buyer dashboard) |
| Marketing Your Land Parcel | Property & Listing Data | Performance of a Contract (Displaying your plot to prospective buyers) [5.1] |
| Statutory Compliance Checks | High-Risk Verification Data | Legal Obligation (To satisfy the UK Money Laundering Regulations) [15.1] |
| Platform Optimization & Fraud Prevent | Technical & Usage Data | Legitimate Interests (Securing our server network and analyzing platform traffic) |
| Targeted Property Email Alerts | Contact & Usage Data | Consent (Where you choose to opt-in to receive match alerts) |
4. WHO WE SHARE YOUR DATA WITH
We operate a strict policy against renting, selling, or trading your data to third-party marketing companies. To facilitate our remote digital land agency model, your information is securely shared with:
- Property Portals: We transmit your public land listing details (excluding your private name, email, or telephone details) via automated real-time feeds to major portals, including Zoopla, for marketing purposes.
- Legal Representatives: We disclose transactional data and offer history to your instructed conveyancing solicitors to help progress an agreed land sale [11.2].
- Property Redress Schemes: In the event of a formal consumer dispute, your digital file and CRM logs may be shared with our registered redress scheme (The Property Ombudsman or Property Redress Scheme) [Redress Scheme].
- Core Technical Providers: Secure cloud storage systems and web infrastructure providers that host our WordPress website database.
5. HOW LONG WE KEEP YOUR DATA (THE 5-YEAR AML LOCK)
We will only keep your personal data for as long as necessary to fulfill the purposes we collected it for, including any legal, accounting, or reporting requirements.
- General Enquiries: If you browse our platform or submit a basic enquiry but do not enter into a contract, we retain your data for a maximum of 365 days from your last active interaction.
- Statutory Compliance Records (Mandatory): Under Regulation 40 of the UK Money Laundering Regulations 2017, where you sign an Agency Agreement or list a property with us, we are legally required to retain your Identity Data, Contact Data, High-Risk Verification Data, and transactional history for a strict minimum period of five (5) years from the date our business relationship formally ends.
Please note: This statutory 5-year retention period overrides standard GDPR “Right to Be Forgotten” erasure requests.
6. DIGITAL SECURITY & PROTECTION OF SENSITIVE DOCUMENTS
Because your data is uploaded directly to our site, we treat document security with the highest priority [6.1]:
- All web traffic and document uploads are heavily encrypted using secure cryptographic HTTPS / SSL (Secure Sockets Layer) technology.
- All sensitive verification documents (such as photos of passports or utility bills) are kept in specialized, access-controlled directories behind our server firewall. These directories are built to be completely invisible to the public frontend, web crawlers, and search engines like Google.
7. YOUR LEGAL RIGHTS UNDER UK GDPR
Under UK data protection laws, you have specific rights regarding your personal data. These include the right to:
- Request access to your data (a Subject Access Request).
- Request correction of any incomplete or inaccurate data we hold about you.
- Request erasure of your personal data (Subject to the statutory 5-year AML lock in Section 5).
- Object to processing or request a restriction on how we handle your information.
- Withdraw consent at any time where we rely on consent to send you marketing emails.
To exercise any of these rights, please email us directly at info@yourlandstore.co.uk. We aim to respond to all legitimate requests within one calendar month.
If you believe we have not processed your data lawfully, you have the right to lodge a formal complaint with the UK supervisory authority, the Information Commissioner’s Office (ICO) (www.ico.org.uk). We would, however, appreciate the chance to address your concerns directly before you approach the ICO.